Marketing Research

MARKETING RESEARCH

Marketing Research is the key to driving your marketing program.  At Paraclete Marketing we research:

• Who your business competitors are
• Keywords associated with your business
• What kind of advertising is best for your business
• Competitors websites and social media programs
• Focus groups
Website usability
• One on One interviews
• Executive Interviews

Examples of Marketing Research:

• Customer satisfaction
• Customer retention/loyalty
• Awareness, attitude and usage
• Concept/new product evaluation
• Advertising evaluation/optimization
• Website evaluation/optimization
• Market segmentation
• Advanced statistical techniques
• Computer tabulation